Many companies offer loads of free stuff online, and considering the number of companies manufacturing similar stuff worldwide, one can just imagine what a number of free samples would be on offer. This is an oft-resorted to strategy, because there is intense competition amongst manufacturers, and with hundreds entering the manufacturing industry everyday as budding entrepreneurs, any item you can think of will be getting manufactured in very large numbers.
The only way that these companies can get more people to even look at their products is by dangling a carrot in front of their eyes in the form of amazing free stuff and free samples offers. While some of them resort to’ Buy one, take two’ kind of offers, some offer one product free on purchase of another product. For example, ‘Buy two soaps, Get the third one free’ kind of offers. Others offer discount coupons, gift cards etc, where people can exchange them for the products on offer. Yet some others send their free stuff by mail, and their reach is international in scope. They mail their free stuff all over the world, without letting the recipient bear the burden of shipping and handling charges. Thus, they get worldwide exposure and appreciation for their products.